When you start a business from scratch, everything seems daunting and social media and digital marketing is no exception. In this episode we talk to Kelsey from CBD Health about some of the things she has worked on with her bosses in the few short months since they opened CBD Health. Kelsey talks about how they use social media and email marketing and even text messaging to communicate and educate customers and potential customers.


Shownotes


On This Episode

Missy Young

Social Media Services Manager

@miss_shredbetty Missy Young

As the Social Media Services Manager for Hubbard Interactive, Missy Young’s position entails working with clients and team members to drive social media strategy and lead initiatives to identify new technologies and digital best practices. She develops customized micro and macro campaigns that drive online interaction, promotes and creates content that enhances the customer experience and creates lead generation for medium to large-scale companies. She regularly speaks at local and national events on a variety of subjects including: social media, PR, analytics and content strategy.


Pat Laeger

Videographer/Producer

@PatLaeger Pat Laeger

As the Videographer for Hubbard Interactive, Pat produces videos for the Twin Cities Hubbard Radio stations that range from event recaps to social video promos. He also produces an array of videos for sales clients – from testimonial videos to product how-to videos; from spotlight interview videos to animated infographic videos. He loves to tell stories – big or small. He has two dogs named #OakleyRembrandt and #GemmaWatson (check out their hashtags on Instagram!).


 

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