Our new Social Media Strategist, Ashley, joins Missy to talk about Pepsi’s latest commercial, the decrease in Twitter usage and popularity, up and coming social media platforms, and YouTube’s new policies for advertising.
- A beginner’s guide to Mastodon, the hot new open-source Twitter clone
- Bye, Twitter. All the cool kids are migrating to Mastodon.
- YouTube will no longer let you make money off its platform unless your channel reaches 10,000 lifetime views
On This Episode
Social Media Services Manager
As the Social Media Services Manager for Hubbard Interactive, Melissa Budensiek’s position entails working with clients and team members to drive social media strategy and lead initiatives to identify new technologies and digital best practices. She develops customized micro and macro campaigns that drive online interaction, promotes and creates content that enhances the customer experience and creates lead generation for medium to large-scale companies. She regularly speaks at local and national events on a variety of subjects including: social media, PR, analytics and content strategy.
Social Media Strategist
As a social media strategist at Hubbard Interactive, Ashley has a passion for all things social media. She works with clients to grow their brands and to help them be more digitally relevant in their industry. After completing a social media campaign for the Department of Homeland Security, she saw the power and impact that social media can have when it comes to targeting audiences, predicting behavior, and having a message be heard. Ashley believes that the one thing that sets brands apart is how well they connect and engage with the people that they are trying to target and help. Ashley holds a BA in communication studies and international relations from Saint Cloud State University. She is a highly creative marketer who can always be trusted to come up with a new and unique approach. Outside of work, Ashley can be found traveling to new places, where she will most likely be trying new and exciting foods that she will then capture on Instagram to show off to all her followers.
Engineer / Front End Web Developer
As a Front End Web Developer, Jared updates and maintains the websites for Hubbard Radio’s Twin Cities market radio stations. He also works on a variety of in-house websites and projects that support an array sales initiatives. Jared is a seasoned podcaster, co-hosting and engineering the long-running pop culture and nostalgia podcast The Scope.