Looking for ways to be a leader in your industry? Hubbard Interactive has the answer. Social media is a marketing tool that can promote your business, create a brand voice, and engage your audience. On this episode, we interview Kristi Olson, Vice President and Katie Robison, CMO of Physical Distribution Services and Distribution Personnel Inc. The two companies dominate marketing in the Transportation Industry by utilizing a strong marketing strategy that includes social media.
On This Episode
Social Media Strategist
[Read in deep monster truck rally voice] Who is Jon Atwell?! Well hold on to your hats ladies and gentlemen because this renegade social media strategist is here to change the game [echoes] game game game. Working at Hubbard broadcasting and weighing in at 200 pounds 6 feet tall, Jon works on a variety of clients. His goal is to create a unique brand and feel for each client and believes that every industry, if displayed in the correct way, can be interesting and engaging to any audience. Jon loves getting to work with clients and create something that both he and the client can be proud of. When he’s not tearing up the social media game you can find him wrestling alligators, running with the bulls, or riding the lighting.
Social Media Strategist
Get your map ready for the journey to find out who Jordan Nelson really is. The 2015 University of Minnesota graduate, Jordan Nelson is a social media strategist that is always up for an adventure. He gets a thrill out of pushing marketing limits and reaching ambitious goals while finding realistic ways of accomplishing success. Jordan may keep his eyes on the stars, but his feet stay on the ground (Thank Theodore Roosevelt for the poster above his bed). He’s more than just a thinker, he can take innovative ideas and bring them to life. Jordan takes pride in his ability to take a brand to the next level, creatively problem solve, and engage diverse audiences.
He’s not your typical cell phone dependent millennial, he still rings doorbells and has a house phone as a reminder of simpler days. If you must know everything, you won’t find your way to his heart by puppies and pizza alone. Paper towels, cake donuts, and lion head rabbits are all you need. Outside of social media, he is a film-fantatic, has an immense love for reality tv, and enjoys reenacting scenes from movies by visiting where they were filmed. Jordan’s closing statement: “Born and raised on the oxford comma.”
Engineer / Front End Web Developer
As a Front End Web Developer, Jared updates and maintains the websites for Hubbard Radio’s Twin Cities market radio stations. He also works on a variety of in-house websites and projects that support an array sales initiatives. Jared is a seasoned podcaster, co-hosting and engineering the long-running pop culture and nostalgia podcast The Scope.