Can Can Wonderland is a boppin local artist-designed mini golf experience, complete with weekly variety shows, gourmet pizza flavors, and one-of-a-kind artisan cocktails. Our social team hosted a MNBloggerBash there: a Happy Hour in Wonderland theme, and we have the CEO/Firecracker/Ringleader Jennifer Pennington to talk about her success with this event, her inspiration for the brand, her childhood on a strawberry farm in Menomonie, Wisconsin, and pre-Can Can Wonderland names that did not make the cut. Join us down the rabbit hole in this whimsical podcast of merriment.


On This Episode

Missy Young

Social Media Services Manager

@miss_shredbetty Missy Young

As the Social Media Services Manager for Hubbard Interactive, Missy Young’s position entails working with clients and team members to drive social media strategy and lead initiatives to identify new technologies and digital best practices. She develops customized micro and macro campaigns that drive online interaction, promotes and creates content that enhances the customer experience and creates lead generation for medium to large-scale companies. She regularly speaks at local and national events on a variety of subjects including: social media, PR, analytics and content strategy.


Devin Johnson

Social Media Manager

@DevRachael @devvine

Devin works by day as a Social Media Manager at Boveda Inc. in Minnetonka MN, and by night, she’s usually eating tacos. Her experience within the cannabis industry includes event marketing, product development and social media marketing. She enjoys spending her free time reading self-help books, practicing yoga, or watching the latest HBO documentary.


Kristen Walker

Account Manager

@kristenewalker @kristenewalker

Kristen identifies and customizes unique marketing solutions for clients that fit their objectives and business development through marketing campaigns for myTalk107.1 – The country’s only Women Talk Radio – Digital Marketing and Social Media with Hubbard Interactive. Think outside the box.
A true city girl, born and raised in Minneapolis. Mom. Food Enthusiast. Car-pool driver.


Jennifer Pennington

CEO, Firecracker & Ringleader

@Cancanwonder @cancanwonderland @cancanwonderland https://www.cancanwonderland.com/

Jennifer Pennington isn’t your ordinary ginger. She has been a board member and manager of nonprofits for over 20 years — including the Art Shanty Projects, Twin Cities Mobile Market, Minnesota Chapter of the American Society for Public Administration, Early Childhood Resource & Training Center, and Sociologists of Minnesota.

As if that isn’t impressive enough, she’s served as a Minnesota Council on Foundations fellow, is an Opportunity Nation Leader representing Minnesota and a Metropolitan State University faculty member where she teaches a class on leadership. Rightfully so.


If you are looking for more productive and relevant advertising (which, duh, of course you are), episode 30 of The Social Feed podcast is for you. Our team sits down with Andy Dahl, co-founder of TiWi Digital, to talk about the effectiveness of TriggerEX ads. TriggerEX is the first of its kind multi-condition-specific ad delivery platform designed to improve the timing and relevance of ad delivery via web, mobile, and electronic signage. More details and information on this exciting new way to market can help your business are featured in this episode!


On This Episode

Missy Young

Social Media Services Manager

@miss_shredbetty Missy Young

As the Social Media Services Manager for Hubbard Interactive, Missy Young’s position entails working with clients and team members to drive social media strategy and lead initiatives to identify new technologies and digital best practices. She develops customized micro and macro campaigns that drive online interaction, promotes and creates content that enhances the customer experience and creates lead generation for medium to large-scale companies. She regularly speaks at local and national events on a variety of subjects including: social media, PR, analytics and content strategy.


Ruth Tambornino

Digital Brand Strategist

Ruth Tambornino is the Digital Brand Strategist at Hubbard Interactive, Hubbard’s Digital Agency. Prior to joining Hubbard Interactive, she Senior Manager of Field Strategy at Dex Media. Her role at Dex included bringing new digital products to market, training marketing consultants and working with key client accounts. In addition to Dex Media, Ruth spent a year working with a start up software company as Director of Sale Enablement. Ruth has over 10 years of experience in digital marketing. A former small business owner and Real Estate professional, Ruth understands the challenges business owners face. Her professional focus is to educate business owners on the importance of digital marketing. With solid understanding of messaging and digital platforms, Ruth has worked with 100’s of clients locally and nationally, impacting their business in a positive way. Areas of expertise include PPC, SEO, Digital Display, Websites and Mobile platforms. Over the course of her career, Ruth has received several awards for sales and training. She is certified in Google AdWords and is currently completing her business degree at Saint Mary’s University. She is also on the Board of Directors for Alliance of Women in Media.


Andy Dahl

@thetriggerex @Triggerex http://tiwidigital.com/

Andy Dahl is an entrepreneur focusing on innovation in the digital space.  As co-founder of TiWi Digital, he works with agencies and advertisers to deliver more productive, effective, and relevant advertising.  Born from these relationships was the development of a proprietary ad delivery platform called TriggerEX.  TriggerEX is the first of its kind multi-condition-specific ad delivery platform designed to improve the timing and relevance of ad delivery via web, mobile, and electronic signage.  Andy serves on the Board of Commissioners for the City of Circle Pines’ Utility Commission.  He has previously served on the MN Zoo Foundation Board and his education includes undergraduate degrees in the Biological and Zoological Sciences from Southern Utah University and Augustana University.


In this highly anticipated podcast about our favorite social media tools we use and love every day, we’ll talk about how we use these tools for our clients. You will find out what we love about Sprout Social, how we use their analytics, and how we can track them using Facebook Pixels and UTM codes. After going down an analytics tracking rabbit hole, we get to our Gallup Strengths Finder assessment results and how it can help your team.


Episode Links


On This Episode

Missy Young

Social Media Services Manager

@miss_shredbetty Missy Young

As the Social Media Services Manager for Hubbard Interactive, Missy Young’s position entails working with clients and team members to drive social media strategy and lead initiatives to identify new technologies and digital best practices. She develops customized micro and macro campaigns that drive online interaction, promotes and creates content that enhances the customer experience and creates lead generation for medium to large-scale companies. She regularly speaks at local and national events on a variety of subjects including: social media, PR, analytics and content strategy.


Devin Johnson

Social Media Manager

@DevRachael @devvine

Devin works by day as a Social Media Manager at Boveda Inc. in Minnetonka MN, and by night, she’s usually eating tacos. Her experience within the cannabis industry includes event marketing, product development and social media marketing. She enjoys spending her free time reading self-help books, practicing yoga, or watching the latest HBO documentary.


Jordan Nelson

Social Media Strategist

@jordaninaction @jordaninaction

Get your map ready for the journey to find out who Jordan Nelson really is. The 2015 University of Minnesota graduate, Jordan Nelson is a social media strategist that is always up for an adventure. He gets a thrill out of pushing marketing limits and reaching ambitious goals while finding realistic ways of accomplishing success. Jordan may keep his eyes on the stars, but his feet stay on the ground (Thank Theodore Roosevelt for the poster above his bed). He’s more than just a thinker, he can take innovative ideas and bring them to life. Jordan takes pride in his ability to take a brand to the next level, creatively problem solve, and engage diverse audiences.

He’s not your typical cell phone dependent millennial, he still rings doorbells and has a house phone as a reminder of simpler days. If you must know everything, you won’t find your way to his heart by puppies and pizza alone. Paper towels, cake donuts, and lion head rabbits are all you need. Outside of social media, he is a film-fantatic, has an immense love for reality tv, and enjoys reenacting scenes from movies by visiting where they were filmed. Jordan’s closing statement: “Born and raised on the oxford comma.”


Are you familiar with Kickstart and GoFundMe? Then you’re familiar with the idea of crowdfunding: raising small amounts of money via a large number of people on the Internet. Missy and Jared are joined by Ruth Tambornino and Marshall Saunders to talk about this evolving money-raising method for start ups. Marshall, a real estate agent turned crowdfunding extraordinaire, shares the differences and history in rewards-based and equity crowdfunding, the importance of community investment, and how your business can get in on crowdfunding.

On This Episode

Missy Young

Social Media Services Manager

@miss_shredbetty Missy Young

As the Social Media Services Manager for Hubbard Interactive, Missy Young’s position entails working with clients and team members to drive social media strategy and lead initiatives to identify new technologies and digital best practices. She develops customized micro and macro campaigns that drive online interaction, promotes and creates content that enhances the customer experience and creates lead generation for medium to large-scale companies. She regularly speaks at local and national events on a variety of subjects including: social media, PR, analytics and content strategy.


Marshall Saunders

Owner, Venture Near

http://venturenear.com/

In September of 2014 Marshall Saunders sold his half ownership of RE/MAX Results to his business partner to pursue his interest in community funded real estate. Marshall was a Broker/Owner in RE/MAX Results since October 2008, in which time the company doubled its number of agents and offices and grew to become the largest RE/MAX franchise in the world. Before being Broker/Owner, Marshall was a Sales Executive with RE/MAX Results for 10 years, specializing in investment property, corporate relocation, and transitioning first-time homeowners from renters to buyers.

Real estate was not Marshall’s first business avenue. At the age of 14 he started a successful vending business, growing to over 400 machines in 4 years. In college, Marshall ran a lawn-mowing business, servicing over 200 foreclosed home through a government contract with the Veteran’s Administration.

After college, Marshall started a video production company specializing in Fire/Life Safety Videos for high-rise office buildings. Over 300 videos were produced for buildings ranging from the World Trade Center in New York to the Sears Tower in Chicago.


Ruth Tambornino

Digital Brand Strategist

Ruth Tambornino is the Digital Brand Strategist at Hubbard Interactive, Hubbard’s Digital Agency. Prior to joining Hubbard Interactive, she Senior Manager of Field Strategy at Dex Media. Her role at Dex included bringing new digital products to market, training marketing consultants and working with key client accounts. In addition to Dex Media, Ruth spent a year working with a start up software company as Director of Sale Enablement. Ruth has over 10 years of experience in digital marketing. A former small business owner and Real Estate professional, Ruth understands the challenges business owners face. Her professional focus is to educate business owners on the importance of digital marketing. With solid understanding of messaging and digital platforms, Ruth has worked with 100’s of clients locally and nationally, impacting their business in a positive way. Areas of expertise include PPC, SEO, Digital Display, Websites and Mobile platforms. Over the course of her career, Ruth has received several awards for sales and training. She is certified in Google AdWords and is currently completing her business degree at Saint Mary’s University. She is also on the Board of Directors for Alliance of Women in Media.


Jared Ringold

Engineer / Front End Web Developer

@featuringjared @featuringjared

As a Front End Web Developer, Jared updates and maintains the websites for Hubbard Radio’s Twin Cities market radio stations. He also works on a variety of in-house websites and projects that support an array sales initiatives. Jared is a seasoned podcaster, co-hosting and engineering the long-running pop culture and nostalgia podcast The Scope.


From production to promotion, podcasting has many facets you may not know how to approach. Missy and Jon sit down with Jared – The Social Feed’s engineer and co-host of The Scope Show podcast – to discuss the do’s and don’ts of running a perfect podcast. From finding topics to recording your own episodes, we’ve got you covered on podcasting 101! Also included in this episode: analyzing the success of features on social media channels, including Snapchat loops and reacting to reactions on Facebook.


Episode Links


On This Episode

Missy Young

Social Media Services Manager

@miss_shredbetty Missy Young

As the Social Media Services Manager for Hubbard Interactive, Missy Young’s position entails working with clients and team members to drive social media strategy and lead initiatives to identify new technologies and digital best practices. She develops customized micro and macro campaigns that drive online interaction, promotes and creates content that enhances the customer experience and creates lead generation for medium to large-scale companies. She regularly speaks at local and national events on a variety of subjects including: social media, PR, analytics and content strategy.


Jon Atwell

Social Media Strategist

@jonatwel @jon_atwell

[Read in deep monster truck rally voice] Who is Jon Atwell?! Well hold on to your hats ladies and gentlemen because this renegade social media strategist is here to change the game [echoes] game game game. Working at Hubbard broadcasting and weighing in at 200 pounds 6 feet tall, Jon works on a variety of clients. His goal is to create a unique brand and feel for each client and believes that every industry, if displayed in the correct way, can be interesting and engaging to any audience. Jon loves getting to work with clients and create something that both he and the client can be proud of. When he’s not tearing up the social media game you can find him wrestling alligators, running with the bulls, or riding the lighting.


Jared Ringold

Engineer / Front End Web Developer

@featuringjared @featuringjared

As a Front End Web Developer, Jared updates and maintains the websites for Hubbard Radio’s Twin Cities market radio stations. He also works on a variety of in-house websites and projects that support an array sales initiatives. Jared is a seasoned podcaster, co-hosting and engineering the long-running pop culture and nostalgia podcast The Scope.


The General Store of Minnetonka is a locally owned and operated family business that was started in 1984. At the General Store of Minnetonka, they have 15,000 square feet of  home décor, special gifts and old time classics. On this podcast, Jenny Putnam, Buyer and Daughter of the General Store family, tells us about how she stays true to her roots and combats the big guys that are dominating the market by creating a destination vs. a location.


On This Episode

Missy Young

Social Media Services Manager

@miss_shredbetty Missy Young

As the Social Media Services Manager for Hubbard Interactive, Missy Young’s position entails working with clients and team members to drive social media strategy and lead initiatives to identify new technologies and digital best practices. She develops customized micro and macro campaigns that drive online interaction, promotes and creates content that enhances the customer experience and creates lead generation for medium to large-scale companies. She regularly speaks at local and national events on a variety of subjects including: social media, PR, analytics and content strategy.


Jenny Putnam

@generalstoreofminnetonka @General-Store-Of-Minnetonka-21811974962 http://www.generalstoreofminnetonka.com/

As a member of a family run business, Jenny Putnam wears many hats! From graphic designer, placing media to buying accessories/clothing and creating training sales training documents, her role at the General Store of Minnetonka is a potpourri of duties.  Jenny holds a degree in Advertising from the University of Colorado at Boulder. Which you can imagine is where she picked up her love of snowboarding! As a mother of two she works hard, but knows how to live in the moment and take advantage of all that life has to offer.


Jordan Nelson

Social Media Strategist

@jordaninaction @jordaninaction

Get your map ready for the journey to find out who Jordan Nelson really is. The 2015 University of Minnesota graduate, Jordan Nelson is a social media strategist that is always up for an adventure. He gets a thrill out of pushing marketing limits and reaching ambitious goals while finding realistic ways of accomplishing success. Jordan may keep his eyes on the stars, but his feet stay on the ground (Thank Theodore Roosevelt for the poster above his bed). He’s more than just a thinker, he can take innovative ideas and bring them to life. Jordan takes pride in his ability to take a brand to the next level, creatively problem solve, and engage diverse audiences.

He’s not your typical cell phone dependent millennial, he still rings doorbells and has a house phone as a reminder of simpler days. If you must know everything, you won’t find your way to his heart by puppies and pizza alone. Paper towels, cake donuts, and lion head rabbits are all you need. Outside of social media, he is a film-fantatic, has an immense love for reality tv, and enjoys reenacting scenes from movies by visiting where they were filmed. Jordan’s closing statement: “Born and raised on the oxford comma.”


Kristen Walker

Account Manager

@kristenewalker @kristenewalker

Kristen identifies and customizes unique marketing solutions for clients that fit their objectives and business development through marketing campaigns for myTalk107.1 – The country’s only Women Talk Radio – Digital Marketing and Social Media with Hubbard Interactive. Think outside the box.
A true city girl, born and raised in Minneapolis. Mom. Food Enthusiast. Car-pool driver.


Jared Ringold

Engineer / Front End Web Developer

@featuringjared @featuringjared

As a Front End Web Developer, Jared updates and maintains the websites for Hubbard Radio’s Twin Cities market radio stations. He also works on a variety of in-house websites and projects that support an array sales initiatives. Jared is a seasoned podcaster, co-hosting and engineering the long-running pop culture and nostalgia podcast The Scope.


The average amount of time people wait to seek help for mental health issues is 9 years.  With May being Mental Health Awareness Month, we interviewed Jen Holper, Marketing Director of Prairie Care, and how she is pushing to educate the public on the signs of anxiety and depression to get help sooner. Prairie Care offers comprehensive and integrated psychiatric services including both inpatient and outpatient options for patient care. #MentalHealthMonth


On This Episode

Missy Young

Social Media Services Manager

@miss_shredbetty Missy Young

As the Social Media Services Manager for Hubbard Interactive, Missy Young’s position entails working with clients and team members to drive social media strategy and lead initiatives to identify new technologies and digital best practices. She develops customized micro and macro campaigns that drive online interaction, promotes and creates content that enhances the customer experience and creates lead generation for medium to large-scale companies. She regularly speaks at local and national events on a variety of subjects including: social media, PR, analytics and content strategy.


Jen Holper, MA, LSW

Marketing Director

@PrairieCare @PrairieCare https://www.prairie-care.com/

Jen Holper has been a part of the PrairieCare team since 2007, starting as a Social Worker in the Child/Adolescent Partial Hospitalization Program in Edina. Jen has past work experience of in-home case management, helping families and children with mental health issues navigate and access support systems including school resources, county social services, and community based programs to enhance their quality of life. Front line and clinical experience come in handy in connecting with both mental health professionals as well as consumers of mental health services. Jen received a Masters Degree in Strategic Communication from the University of Minnesota in 2014. Jen is passionate about alleviating stigma and seeking ways to improve systems so that families can access the care they need. In her spare time Jen enjoys traveling, hiking with her husband and son, reading, and exercise.


Sam Bratel

Account Manager

@sambratel

Sam hails from the great state of Wisconsin, with a degree from UW-Oshkosh. She’s driven by providing break-through marketing solutions for a broad range of clientele and works in partnership with clients to create the most effective advertising and marketing campaigns anchored by the power of radio and Hubbard’s digital platforms. Sam also loves pizza, puppies and the Green Bay Packers.


Jared Ringold

Engineer / Front End Web Developer

@featuringjared @featuringjared

As a Front End Web Developer, Jared updates and maintains the websites for Hubbard Radio’s Twin Cities market radio stations. He also works on a variety of in-house websites and projects that support an array sales initiatives. Jared is a seasoned podcaster, co-hosting and engineering the long-running pop culture and nostalgia podcast The Scope.


Virtual Care, HIPPA regulations, and competitive landscape are just a few of the challenges/opportunities for marketers in the healthcare field.  On this episode, we interview Leann Lindahl, Marketing Director of Accra Care, and what she is doing with her team to give consumers more choice and flexibility with their healthcare. Accra Care is a non-profit organization offering personalized home care to children, adolescents, adults, and families of all abilities and age.


On This Episode

Missy Young

Social Media Services Manager

@miss_shredbetty Missy Young

As the Social Media Services Manager for Hubbard Interactive, Missy Young’s position entails working with clients and team members to drive social media strategy and lead initiatives to identify new technologies and digital best practices. She develops customized micro and macro campaigns that drive online interaction, promotes and creates content that enhances the customer experience and creates lead generation for medium to large-scale companies. She regularly speaks at local and national events on a variety of subjects including: social media, PR, analytics and content strategy.


Sam Bratel

Account Manager

@sambratel

Sam hails from the great state of Wisconsin, with a degree from UW-Oshkosh. She’s driven by providing break-through marketing solutions for a broad range of clientele and works in partnership with clients to create the most effective advertising and marketing campaigns anchored by the power of radio and Hubbard’s digital platforms. Sam also loves pizza, puppies and the Green Bay Packers.


Kristen Walker

Account Manager

@kristenewalker @kristenewalker

Kristen identifies and customizes unique marketing solutions for clients that fit their objectives and business development through marketing campaigns for myTalk107.1 – The country’s only Women Talk Radio – Digital Marketing and Social Media with Hubbard Interactive. Think outside the box.
A true city girl, born and raised in Minneapolis. Mom. Food Enthusiast. Car-pool driver.


Jared Ringold

Engineer / Front End Web Developer

@featuringjared @featuringjared

As a Front End Web Developer, Jared updates and maintains the websites for Hubbard Radio’s Twin Cities market radio stations. He also works on a variety of in-house websites and projects that support an array sales initiatives. Jared is a seasoned podcaster, co-hosting and engineering the long-running pop culture and nostalgia podcast The Scope.


This week, Missy and Jared are joined by Social Media Coordinator Isabella and special guest Josh to chat about the crazy stuff: United Airways, Bad PR in general, and Chicken Nuggets. Plus, learn more about the VANTAGE program from Josh. All this and more on episode 23 of The Social Feed!


Episode Links


On This Episode

Missy Young

Social Media Services Manager

@miss_shredbetty Missy Young

As the Social Media Services Manager for Hubbard Interactive, Missy Young’s position entails working with clients and team members to drive social media strategy and lead initiatives to identify new technologies and digital best practices. She develops customized micro and macro campaigns that drive online interaction, promotes and creates content that enhances the customer experience and creates lead generation for medium to large-scale companies. She regularly speaks at local and national events on a variety of subjects including: social media, PR, analytics and content strategy.


Isabella Dotzler

Social Media Strategist

@dip.n.dotz Isabella Dotzler

After graduating summa cum laude from St. Catherine University in December 2016, Isabella joined the Hubbard Interactive team ready to put her Communications, Marketing, and Graphic Design studies to use. While in school, she ran numerous social media accounts for foundations (one funded by Paris Hilton’s grandpa – yes, you read that right) and local nonprofits. Isabella started as a Social Media Coordinator, and has since moved to the role of Social Media Strategist with Hubbard Interactive. In that time she has created targeted content and paid social advertising for over 20+ industry-diverse clients. She also aides in the creative design process with her extensive Photoshop background. When she’s not working, Isabella can be found enjoying a good cup of coffee, participating in the Twin Cities foodie/art scene, and jamming out to various kinds of music. Not country though, sorry not sorry.


Jared Ringold

Engineer / Front End Web Developer

@featuringjared @featuringjared

As a Front End Web Developer, Jared updates and maintains the websites for Hubbard Radio’s Twin Cities market radio stations. He also works on a variety of in-house websites and projects that support an array sales initiatives. Jared is a seasoned podcaster, co-hosting and engineering the long-running pop culture and nostalgia podcast The Scope.


Our new Social Media Strategist, Ashley, joins Missy to talk about Pepsi’s latest commercial, the decrease in Twitter usage and popularity, up and coming social media platforms, and YouTube’s new policies for advertising.


Episode Links


On This Episode

Missy Young

Social Media Services Manager

@miss_shredbetty Missy Young

As the Social Media Services Manager for Hubbard Interactive, Missy Young’s position entails working with clients and team members to drive social media strategy and lead initiatives to identify new technologies and digital best practices. She develops customized micro and macro campaigns that drive online interaction, promotes and creates content that enhances the customer experience and creates lead generation for medium to large-scale companies. She regularly speaks at local and national events on a variety of subjects including: social media, PR, analytics and content strategy.


Ashley Konz

Social Media Strategist

@ashkonz

As a social media strategist at Hubbard Interactive, Ashley has a passion for all things social media. She works with clients to grow their brands and to help them be more digitally relevant in their industry. After completing a social media campaign for the Department of Homeland Security, she saw the power and impact that social media can have when it comes to targeting audiences, predicting behavior, and having a message be heard. Ashley believes that the one thing that sets brands apart is how well they connect and engage with the people that they are trying to target and help. Ashley holds a BA in communication studies and international relations from Saint Cloud State University. She is a highly creative marketer who can always be trusted to come up with a new and unique approach. Outside of work, Ashley can be found traveling to new places, where she will most likely be trying new and exciting foods that she will then capture on Instagram to show off to all her followers.


Jared Ringold

Engineer / Front End Web Developer

@featuringjared @featuringjared

As a Front End Web Developer, Jared updates and maintains the websites for Hubbard Radio’s Twin Cities market radio stations. He also works on a variety of in-house websites and projects that support an array sales initiatives. Jared is a seasoned podcaster, co-hosting and engineering the long-running pop culture and nostalgia podcast The Scope.