Facebook has made some BIG changes this week, including: fixing fake news sources that have been showing up in people’s timelines, along with the new Canvas ad features. In this episode of The Social Feed, we talk about how these changes affect your business, and sprinkle in a little wisdom about Pinterest and what brands can benefit from having a Pinterest page.


Episode Links


On This Episode

Missy Young

Social Media Services Manager

@miss_shredbetty Missy Young

As the Social Media Services Manager for Hubbard Interactive, Missy Young’s position entails working with clients and team members to drive social media strategy and lead initiatives to identify new technologies and digital best practices. She develops customized micro and macro campaigns that drive online interaction, promotes and creates content that enhances the customer experience and creates lead generation for medium to large-scale companies. She regularly speaks at local and national events on a variety of subjects including: social media, PR, analytics and content strategy.


Rachel Kolias

Social Media Coordinator

@rachelkolias @rachelkolias

As a Social Media Coordinator for Hubbard Interactive, Rachel helps our diverse clients advance their brands and achieve measurable marketing goals through a well-executed social and digital strategy. She works closely with our social and creative team to solve problems, educate audiences, engage in conversations, and promote products and services. Besides a love for digital media and social networking, Rachel enjoys playing music, Lindy Hop dancing and supporting local coffee shops.


Jared Ringold

Engineer / Front End Web Developer

@featuringjared @featuringjared

As a Front End Web Developer, Jared updates and maintains the websites for Hubbard Radio’s Twin Cities market radio stations. He also works on a variety of in-house websites and projects that support an array sales initiatives. Jared is a seasoned podcaster, co-hosting and engineering the long-running pop culture and nostalgia podcast The Scope.


If you use Facebook, Twitter or Instagram, you have seen the correct and incorrect use of hashtags. And while many friends might be using hashtags, brands who use them strategically can see huge lift. In this episode, we talk about using hashtags for brand specific campaigns, events, and content.


Episode Links


On This Episode

Missy Young

Social Media Services Manager

@miss_shredbetty Missy Young

As the Social Media Services Manager for Hubbard Interactive, Missy Young’s position entails working with clients and team members to drive social media strategy and lead initiatives to identify new technologies and digital best practices. She develops customized micro and macro campaigns that drive online interaction, promotes and creates content that enhances the customer experience and creates lead generation for medium to large-scale companies. She regularly speaks at local and national events on a variety of subjects including: social media, PR, analytics and content strategy.


Jordan Nelson

Social Media Strategist

@jordaninaction @jordaninaction

Get your map ready for the journey to find out who Jordan Nelson really is. The 2015 University of Minnesota graduate, Jordan Nelson is a social media strategist that is always up for an adventure. He gets a thrill out of pushing marketing limits and reaching ambitious goals while finding realistic ways of accomplishing success. Jordan may keep his eyes on the stars, but his feet stay on the ground (Thank Theodore Roosevelt for the poster above his bed). He’s more than just a thinker, he can take innovative ideas and bring them to life. Jordan takes pride in his ability to take a brand to the next level, creatively problem solve, and engage diverse audiences.

He’s not your typical cell phone dependent millennial, he still rings doorbells and has a house phone as a reminder of simpler days. If you must know everything, you won’t find your way to his heart by puppies and pizza alone. Paper towels, cake donuts, and lion head rabbits are all you need. Outside of social media, he is a film-fantatic, has an immense love for reality tv, and enjoys reenacting scenes from movies by visiting where they were filmed. Jordan’s closing statement: “Born and raised on the oxford comma.”


Jared Ringold

Engineer / Front End Web Developer

@featuringjared @featuringjared

As a Front End Web Developer, Jared updates and maintains the websites for Hubbard Radio’s Twin Cities market radio stations. He also works on a variety of in-house websites and projects that support an array sales initiatives. Jared is a seasoned podcaster, co-hosting and engineering the long-running pop culture and nostalgia podcast The Scope.


YouTube, Facebook Live & Snapchat are changing the game for client’s social media strategy. In this episode of The Social Feed, we talk about where the future of TV is going, the demise of Vine, how Facebook Live is stealing ad budgets from traditional T.V., and how Snapchat could be the future of social media. 


Episode Links


On This Episode

Missy Young

Social Media Services Manager

@miss_shredbetty Missy Young

As the Social Media Services Manager for Hubbard Interactive, Missy Young’s position entails working with clients and team members to drive social media strategy and lead initiatives to identify new technologies and digital best practices. She develops customized micro and macro campaigns that drive online interaction, promotes and creates content that enhances the customer experience and creates lead generation for medium to large-scale companies. She regularly speaks at local and national events on a variety of subjects including: social media, PR, analytics and content strategy.


Jon Atwell

Social Media Strategist

@jonatwel @jon_atwell

[Read in deep monster truck rally voice] Who is Jon Atwell?! Well hold on to your hats ladies and gentlemen because this renegade social media strategist is here to change the game [echoes] game game game. Working at Hubbard broadcasting and weighing in at 200 pounds 6 feet tall, Jon works on a variety of clients. His goal is to create a unique brand and feel for each client and believes that every industry, if displayed in the correct way, can be interesting and engaging to any audience. Jon loves getting to work with clients and create something that both he and the client can be proud of. When he’s not tearing up the social media game you can find him wrestling alligators, running with the bulls, or riding the lighting.


Jared Ringold

Engineer / Front End Web Developer

@featuringjared @featuringjared

As a Front End Web Developer, Jared updates and maintains the websites for Hubbard Radio’s Twin Cities market radio stations. He also works on a variety of in-house websites and projects that support an array sales initiatives. Jared is a seasoned podcaster, co-hosting and engineering the long-running pop culture and nostalgia podcast The Scope.


Consumers see the same holiday marketing campaigns being launched every year. This podcast will help you break the holiday promotion cycle, with some fresh ideas, local success stories and ideas for pre-holiday marketing messages.


Episode Links


On This Episode

Missy Young

Social Media Services Manager

@miss_shredbetty Missy Young

As the Social Media Services Manager for Hubbard Interactive, Missy Young’s position entails working with clients and team members to drive social media strategy and lead initiatives to identify new technologies and digital best practices. She develops customized micro and macro campaigns that drive online interaction, promotes and creates content that enhances the customer experience and creates lead generation for medium to large-scale companies. She regularly speaks at local and national events on a variety of subjects including: social media, PR, analytics and content strategy.


Devin Johnson

Social Media Manager

@DevRachael @devvine

Devin works by day as a Social Media Manager at Boveda Inc. in Minnetonka MN, and by night, she’s usually eating tacos. Her experience within the cannabis industry includes event marketing, product development and social media marketing. She enjoys spending her free time reading self-help books, practicing yoga, or watching the latest HBO documentary.


Jared Ringold

Engineer / Front End Web Developer

@featuringjared @featuringjared

As a Front End Web Developer, Jared updates and maintains the websites for Hubbard Radio’s Twin Cities market radio stations. He also works on a variety of in-house websites and projects that support an array sales initiatives. Jared is a seasoned podcaster, co-hosting and engineering the long-running pop culture and nostalgia podcast The Scope.


On this episode of The Social Feed, we discuss how organization can be a simple solution to your marketing troubles. We dive into the pros and cons of social media management tools to help you automate tasks, how to establish a routine to reduce stress, and talk about real-life examples of what we use for our clients that works.


Episode Links


On This Episode

Missy Young

Social Media Services Manager

@miss_shredbetty Missy Young

As the Social Media Services Manager for Hubbard Interactive, Missy Young’s position entails working with clients and team members to drive social media strategy and lead initiatives to identify new technologies and digital best practices. She develops customized micro and macro campaigns that drive online interaction, promotes and creates content that enhances the customer experience and creates lead generation for medium to large-scale companies. She regularly speaks at local and national events on a variety of subjects including: social media, PR, analytics and content strategy.


Jayna Anderson

Senior Digital Sales Strategist

@jaynaanderson_

Jayna Anderson is the Senior Digital Sales Strategist at 2060 Digital. Along with a degree in Strategic Communication, she studied Fashion at the University of Minnesota, which makes her an avid trend seeker across a variety of industries. She is able to see the importance of digital media converting into sales and has an understanding of both a big and small brand standpoint, as she did social media for Mall of America, prior to joining the Hubbard Interactive team. Always interested in the latest and upcoming trends in social & digital media, fashion, and health, Jayna has a very futuristic mindset and is always seeking “what’s next” to improve her clients’ needs. Jayna is a Hubbard NextGen, a group that was selected within the company to come up with ideas for the future.


Jared Ringold

Engineer / Front End Web Developer

@featuringjared @featuringjared

As a Front End Web Developer, Jared updates and maintains the websites for Hubbard Radio’s Twin Cities market radio stations. He also works on a variety of in-house websites and projects that support an array sales initiatives. Jared is a seasoned podcaster, co-hosting and engineering the long-running pop culture and nostalgia podcast The Scope.


On this episode of The Social Feed, Hubbard Interactive Social Media Services Manager, Missy, Social Media Strategist, Brad Dick, fill you in on what you need to consider when hiring someone to take over social media for your company. We talk about what backgrounds and experiences make the best social media hires and what questions to ask to find the perfect fit for your company.


Episode Links


On This Episode

Missy Young

Social Media Services Manager

@miss_shredbetty Missy Young

As the Social Media Services Manager for Hubbard Interactive, Missy Young’s position entails working with clients and team members to drive social media strategy and lead initiatives to identify new technologies and digital best practices. She develops customized micro and macro campaigns that drive online interaction, promotes and creates content that enhances the customer experience and creates lead generation for medium to large-scale companies. She regularly speaks at local and national events on a variety of subjects including: social media, PR, analytics and content strategy.


Brad Dick

Senior Social Media Strategist

@braddickmn @bdick89

As a Senior Social Media Strategist at Hubbard Interactive, Brad manages his clients’ social media channels to reach, engage with and grow their audience. He’s taken businesses from the ground floor up in terms of their social media presence and has seen growth of more than 500 percent. Beyond increasing reach and followers, Brad takes a lot of pride in his ability to generate real world results and relay information to clients in a way that helps them understand what the numbers actually mean. Outside of work, Brad loves spending time with family and friends. You can typically find him out on the lake and golf course in the summer and the frozen ice skating rinks in the winter.


Jared Ringold

Engineer / Front End Web Developer

@featuringjared @featuringjared

As a Front End Web Developer, Jared updates and maintains the websites for Hubbard Radio’s Twin Cities market radio stations. He also works on a variety of in-house websites and projects that support an array sales initiatives. Jared is a seasoned podcaster, co-hosting and engineering the long-running pop culture and nostalgia podcast The Scope.


On this episode of The Social Feed, Hubbard Interactive Social Media Services Manager, Missy, Pat Laeger, Videographer, and Jordan Nelson, Social Media Coordinator, tell you about the different forms of videos, where they work best, and how they can fit into your social media plan. We also discuss tools you can use to make producing your next video a breeze.


Episode Links


On This Episode

Missy Young

Social Media Services Manager

@miss_shredbetty Missy Young

As the Social Media Services Manager for Hubbard Interactive, Missy Young’s position entails working with clients and team members to drive social media strategy and lead initiatives to identify new technologies and digital best practices. She develops customized micro and macro campaigns that drive online interaction, promotes and creates content that enhances the customer experience and creates lead generation for medium to large-scale companies. She regularly speaks at local and national events on a variety of subjects including: social media, PR, analytics and content strategy.


Jordan Nelson

Social Media Strategist

@jordaninaction @jordaninaction

Get your map ready for the journey to find out who Jordan Nelson really is. The 2015 University of Minnesota graduate, Jordan Nelson is a social media strategist that is always up for an adventure. He gets a thrill out of pushing marketing limits and reaching ambitious goals while finding realistic ways of accomplishing success. Jordan may keep his eyes on the stars, but his feet stay on the ground (Thank Theodore Roosevelt for the poster above his bed). He’s more than just a thinker, he can take innovative ideas and bring them to life. Jordan takes pride in his ability to take a brand to the next level, creatively problem solve, and engage diverse audiences.

He’s not your typical cell phone dependent millennial, he still rings doorbells and has a house phone as a reminder of simpler days. If you must know everything, you won’t find your way to his heart by puppies and pizza alone. Paper towels, cake donuts, and lion head rabbits are all you need. Outside of social media, he is a film-fantatic, has an immense love for reality tv, and enjoys reenacting scenes from movies by visiting where they were filmed. Jordan’s closing statement: “Born and raised on the oxford comma.”


Pat Laeger

Videographer/Producer

@PatLaeger Pat Laeger

As the Videographer for Hubbard Interactive, Pat produces videos for the Twin Cities Hubbard Radio stations that range from event recaps to social video promos. He also produces an array of videos for sales clients – from testimonial videos to product how-to videos; from spotlight interview videos to animated infographic videos. He loves to tell stories – big or small. He has two dogs named #OakleyRembrandt and #GemmaWatson (check out their hashtags on Instagram!).


Jared Ringold

Engineer / Front End Web Developer

@featuringjared @featuringjared

As a Front End Web Developer, Jared updates and maintains the websites for Hubbard Radio’s Twin Cities market radio stations. He also works on a variety of in-house websites and projects that support an array sales initiatives. Jared is a seasoned podcaster, co-hosting and engineering the long-running pop culture and nostalgia podcast The Scope.


On this episode of The Social Feed our host, Hubbard Interactive Social Media Services Manager, Missy, and Social Media Coordinator, Rachel Kolias discuss event marketing in regards to promotion and execution. With so many events going on, this will show you how to make your event stand out from the crowd.


Episode Links


On This Episode

Missy Young

Social Media Services Manager

@miss_shredbetty Missy Young

As the Social Media Services Manager for Hubbard Interactive, Missy Young’s position entails working with clients and team members to drive social media strategy and lead initiatives to identify new technologies and digital best practices. She develops customized micro and macro campaigns that drive online interaction, promotes and creates content that enhances the customer experience and creates lead generation for medium to large-scale companies. She regularly speaks at local and national events on a variety of subjects including: social media, PR, analytics and content strategy.


Rachel Kolias

Social Media Coordinator

@rachelkolias @rachelkolias

As a Social Media Coordinator for Hubbard Interactive, Rachel helps our diverse clients advance their brands and achieve measurable marketing goals through a well-executed social and digital strategy. She works closely with our social and creative team to solve problems, educate audiences, engage in conversations, and promote products and services. Besides a love for digital media and social networking, Rachel enjoys playing music, Lindy Hop dancing and supporting local coffee shops.


Jared Ringold

Engineer / Front End Web Developer

@featuringjared @featuringjared

As a Front End Web Developer, Jared updates and maintains the websites for Hubbard Radio’s Twin Cities market radio stations. He also works on a variety of in-house websites and projects that support an array sales initiatives. Jared is a seasoned podcaster, co-hosting and engineering the long-running pop culture and nostalgia podcast The Scope.


On this episode of The Social Feed our host, Hubbard Interactive Social Media Services Manager, Missy, and Social Media Strategist, Jon Atwell discuss what and how to measure your social media strategy. With so many analytics tools out there to track your progress, we dive into what we use and how it works for our clients.


Episode Links


On This Episode

Missy Young

Social Media Services Manager

@miss_shredbetty Missy Young

As the Social Media Services Manager for Hubbard Interactive, Missy Young’s position entails working with clients and team members to drive social media strategy and lead initiatives to identify new technologies and digital best practices. She develops customized micro and macro campaigns that drive online interaction, promotes and creates content that enhances the customer experience and creates lead generation for medium to large-scale companies. She regularly speaks at local and national events on a variety of subjects including: social media, PR, analytics and content strategy.


Jon Atwell

Social Media Strategist

@jonatwel @jon_atwell

[Read in deep monster truck rally voice] Who is Jon Atwell?! Well hold on to your hats ladies and gentlemen because this renegade social media strategist is here to change the game [echoes] game game game. Working at Hubbard broadcasting and weighing in at 200 pounds 6 feet tall, Jon works on a variety of clients. His goal is to create a unique brand and feel for each client and believes that every industry, if displayed in the correct way, can be interesting and engaging to any audience. Jon loves getting to work with clients and create something that both he and the client can be proud of. When he’s not tearing up the social media game you can find him wrestling alligators, running with the bulls, or riding the lighting.


Jared Ringold

Engineer / Front End Web Developer

@featuringjared @featuringjared

As a Front End Web Developer, Jared updates and maintains the websites for Hubbard Radio’s Twin Cities market radio stations. He also works on a variety of in-house websites and projects that support an array sales initiatives. Jared is a seasoned podcaster, co-hosting and engineering the long-running pop culture and nostalgia podcast The Scope.


On our third episode of The Social Feed our host, Hubbard Interactive Social Media Services Manager, Missy, and Social Media Strategist, Devin Johnson, discuss how social media influencers can impact your business. With this effective way to advertise, we dive into what qualifies someone as an influencer, how to find the right influencers for your business, and what’s the best way to utilize them.


Episode Links


On This Episode

Missy Young

Social Media Services Manager

@miss_shredbetty Missy Young

As the Social Media Services Manager for Hubbard Interactive, Missy Young’s position entails working with clients and team members to drive social media strategy and lead initiatives to identify new technologies and digital best practices. She develops customized micro and macro campaigns that drive online interaction, promotes and creates content that enhances the customer experience and creates lead generation for medium to large-scale companies. She regularly speaks at local and national events on a variety of subjects including: social media, PR, analytics and content strategy.


Devin Johnson

Social Media Manager

@DevRachael @devvine

Devin works by day as a Social Media Manager at Boveda Inc. in Minnetonka MN, and by night, she’s usually eating tacos. Her experience within the cannabis industry includes event marketing, product development and social media marketing. She enjoys spending her free time reading self-help books, practicing yoga, or watching the latest HBO documentary.


Jared Ringold

Engineer / Front End Web Developer

@featuringjared @featuringjared

As a Front End Web Developer, Jared updates and maintains the websites for Hubbard Radio’s Twin Cities market radio stations. He also works on a variety of in-house websites and projects that support an array sales initiatives. Jared is a seasoned podcaster, co-hosting and engineering the long-running pop culture and nostalgia podcast The Scope.